David Berkus writes a very good weekly blog on “cutting edge business success tips.” The series of blogs is called Berkonomics and it is worth your time to go there and register to receive the weekly e-mails. Here is an example of his writing on the topic of “Switching Costs.” You can sign-up HERE. Dave’s series of blogs is also available in three Berkonomics books.
While I love reading Dave’s blogs and I am therefore sharing the information above, my main reason for writing this blog today is to share another piece of the endless wisdom that comes from Dave. This week his blog e-mail started with this paragraph:
First, let me PLEAD with you to take care with your email and strengthen your email password. A clever hacker invaded....